Doug Lowell spent nearly 40 years in the world of advertising, from co-owning an ad agency to teaching the subject at Portland State University. But it was only in retirement that he was able to achieve his dream job of opening his own bookstore.

As a third-generation Portlander, the business also allows him to play a part in the revitalization of Portland’s downtown, which he recalls once being the envy of other cities.

Lowell began welcoming customers to the store, Kid Hermes the Trickster, about a month ago.

Oregon ArtsWatch recently profiled Lowell and his new venture. The 830-square-foot space in downtown Portland is packed with roughly 1,700 books that come mostly from Lowell’s personal library.

In addition to literary classics from Jane Austen and Franz Kafka, visitors might find rare first editions and signed copies of titles spanning photography, science fiction or even a 16-volume collection of the Oxford English Dictionary.

There’s also a gallery inside the store where Lowell hosts art exhibitions featuring local and international artists.

Lowell joins us to share his vision and hopes for Kid Hermes the Trickster.

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News Source : https://www.opb.org/article/2026/03/24/kid-hermes-the-trickster-tol/